Privacy Policy

Revised March 29, 2022

This website is owned and operated by The Insurance Guide, LLC (collectively “Company,” “Insurance Guide,” “we,” “us”). This privacy policy (“Privacy Policy”) governs information that you provide us, we obtain about you, and information that we gather from the website(s) located at myguidetoretirement.org and any other website on which this Privacy Policy is linked (collectively, “Website”) and it tells you how we may collect, use, and share this information.

This Privacy Policy does not address our privacy practices with regard to information that we collect, use, or disclosure relating to our employees, job applicants, or independent contractors. It also does not address our privacy practices when acting as a data processor to third parties.

Information We Collect and How We Use It

We help consumers shop for insurance by connecting consumers with information, insurance companies, insurance agents, and vendors who also help match consumers with insurance providers and other this parties (“Providers”).

The main purpose of the Company’s collection and use of personal information is to communicate with Providers and facilitate the sale of insurance products to individuals who express interest in such products.

We collect your personally identifiable information (hereinafter, “personal information”), which means information that identifies, relates to, describes, references, is reasonably capable of being associated with, or could reasonably be linked, directly or indirectly, with a particular consumer, household, or device.

We collect or obtain the following types of personal information:

Category

Examples

Identifiers

Name, address, phone number, email address, national producer number, insurance license number, date of birth

Characteristics of protected classifications under California or federal law

Age, race, ethnicity

Commercial information

Products or services requested or purchased, coverage amount requested, proposed beneficiary designation, property address, mortgage amount, mortgage lender, date and time information request submitted, source of information request submission

Financial information

Credit card number, expiration date, checking account number, routing number

Internet or other similar network activity

Information on a user’s interaction with our websites, Services, or advertisements such as IP address, approximate device location, date and time of interaction

Professional or employment-related information

Job title, employer

The Company does not collect biometric information or sensory data.

Sources of Personal Information

The Company collects the categories of personal information from the following categories of sources:

  • Directly from individuals when they provide information electronically, by phone, or by mail;
  • Our affiliates and subsidiaries;
  • Lead vendors and data brokers;
  • Client or individual referrals;
  • Devices such as web browsers and mobile phones;
  • Marketing vendors and advertising networks; and
  • Social media.

The Company obtains information pertaining to insurance agents primarily from the agents themselves when they choose to affiliate with the Company.

We use personally identifiable information to deliver our products and services to you (including matching you with Providers); to display customized content and advertising; to conduct research and analysis; to ensure that the Website and our services are functioning properly; to aid us in developing new and improving existing services; to alert you to product updates, special offers, updated information and other new services; to contact you in response to your requests for information; to send newsletters and other information to you; to market our services and the services of Providers to you; to provide you quotes from Providers who may contact you using the information you provide; to obtain additional information needed from you; evaluate or conduct a merger, divestiture, restructuring, reorganization, dissolution, or other sale or transfer of some or all of our assets, whether as a going concern or as part of bankruptcy, liquidation, or similar proceeding, in which personal information held by us about our customers is among the assets transferred; to perform day-to-day business operations such as accounting and business analytics; and to comply with our obligations under law or in contract.

We may also gather certain information automatically when you visit the Website or use our services. This information may include internet protocol (IP) addresses, browser type, internet service provider (ISP), referring/exit pages, operating system, date and time of visit, Internet tags, device type, and clickstream data and other activities on the Website. We may combine this automatically collected information with other information we collect about you. If we can associate this information with you, we will treat it as personal information under the category of Internet and other similar network activity.

The Insurance Guide and our service providers use technologies such as cookies, pixels, and scripts to collect this data. These technologies are used in analyzing trends, administering the site, tracking users’ movements around the Website and to gather demographic information about our user base as a whole. You can set your browser to reject cookies. If you reject cookies, you may still use the Website, but your ability to use some features or areas of our site may be limited. Further, we may aggregate information we receive from you and our other users, and we may use or disclose such aggregate information to third parties. One toll we use is Google Analytics to improve the performance of the Website and for analytics and marketing purposes.  For more information about how Google Analytics collects and uses data when you use our Website, visit http://www.google.com/policies/privacy/partners, and to opt out of Google Analytics, visit http://tools.google.com/dlpage/gaoptout.

Information Transfer and Sharing Policy

  • Generally. When you provide personal information to us, we sell your information to Providers to provide you with the quotes you requested and for Providers to contact you for informational, advertising and marketing purposes.  Providers and others to whom we sell your personal information may contact you with a quote by email, telephone, text message, postal mail, or other forms of communication.  Further, these Providers and third parties may share your personal information and automatically collected data with other third parties, without restriction. Please note that we may sell your personal information to third parties that may not be insurance-related so that those third parties can directly market their products and services to you.  Those third parties may also share your data with other third parties. In the past twelve months, we have sold each of the following categories of personal information to one or more insurance agents, insurance companies, insurance lead marketplaces, and data brokers: identifiers, categories of protected classification, and commercial information.
  • With our Corporate Affiliates. We share personal information and other information with our subsidiaries, corporate affiliates, and related companies.
  • Service Providers. We share personal information and other information with our service providers for the following purposes:
    • Provision of the Website and Services;
    • Facilitating marketing and non-marketing communications;
    • Marketing design and development;
    • Business analytics (both marketing and non-marketing related);
    • IT and network administration such as website development, data storage and management, programming, website hosting, and data security;
    • Payment processing;
    • Professional services such as legal and accounting;
    • Collection of accounts;
    • Mailhouse services; and
    • Day-to-day business operations such as courier services, facilities management, and document destruction.

We only provide our service providers with the personal information reasonably necessary for them to perform these services on our behalf. You may also be asked to provide personal information directly to a service provider. Each service provider is expected to use reasonable security measures appropriate to the nature of the information involved to protect your personal information from unauthorized access, use, or disclosure. Service providers are prohibited from using personal information other than as specified by us.

  • Protecting Our Legal Rights and Others’ Rights. In certain situations, we may be required to disclose personal information or other information in response to lawful requests by public authorities, including law enforcement requests. We may also share your information to (a) satisfy any applicable law, regulation, legal process or enforceable governmental request, (b) enforce our Terms of Use, including investigation of potential violations thereof, (c) detect, prevent or otherwise address fraud, security or technical issues, and (d) protect against imminent harm to the rights, property or safety of us, our users, or the public as required or permitted by law.
  • As Required by Law. We reserve the right to disclose your personal  information and other information as required by law or when we believe that disclosure is necessary to protect our rights or comply with a legal or judicial proceeding or court order.
  • Merger or Sale of Company. If we should ever file for bankruptcy or have our assets sold to or merged with another entity, personal information and other information that we maintain may be treated as an asset of the Company and may be transferred to the fullest extent permitted by law.

Affiliated Websites, Other Websites, and Advertisements

This Privacy Policy applies to websites and services that are owned and operated by The Insurance Guide, LLC. We do not exercise control over the websites of third parties that may link to this Website or be accessible via our services, or the websites and privacy practices of Providers with whom we share your information. You should check the applicable privacy policies of those third parties when visiting the website of, or providing information to, a third party.

Description of the Trustedform Service

The TrustedForm Service independently verifies the origin of online sales leads through the use of proprietary JavaScript (“TrustedForm Script”) installed on a web page containing a contact request form (“Hosting Page”) on third-party websites. It captures what was viewed by the site visitor on the Hosting Page, as well as the site visitor’s real-time interactions with the Hosting Page, for example, clicks, mouse movements, and data inputs. The TrustedForm Script issues a digital certificate (“TrustedForm Certificate”) that contains this information for each site visitor and is passed with each lead collected on the Hosting Page as an additional data field. TrustedForm Certificates automatically expire within 3 days of being issued unless either claimed or having the claiming period extended for a 3 month period by a TrustedForm account holder (the “Claiming Period”). Once a Certificate has expired, it is permanently deleted. By claiming a TrustedForm Certificate, a TrustedForm account holder is able to verify the authenticity of the TrustedForm Certificate, extract the data from the TrustedForm Certificate, and store the TrustedForm Certificate in their TrustedForm account for future reference. Claimed TrustedForm Certificates are stored as long as specified by the TrustedForm account holder. Our Website has integrated the TrustedForm Script and by using our Website you agree to its use.

Children Under The Age Of 18

Our website is not intended for children under 18 years of age. No one under age 18 may provide any information on the website. We do not knowingly collect personal information from children under 18. If you are under 18, do not use or provide any information on this website. If we learn we have collected or received personal information from a child under 18 without verification of parental consent, we will delete that information. If you believe we might have any information from or about a child under 18, please contact us.

Changes and Updates

We may occasionally update this Privacy Policy. When we make changes, we will also revise the “revised date” on the Privacy Policy. We encourage you to periodically review this Privacy Policy to stay informed about how we use and share the information we collect.

Record Retention

We retain personal information and other information in accordance with our record retention policies which are informed by legal and accounting requirements, contractual obligations, and business needs.

California Resident Consumer Rights

The California Consumer Privacy Act (CCPA) provides California residents with the additional rights below:

Right to Know. You have the right to request twice per 12-month period that we provide you (i) the categories or specific pieces of personal information we collected about you; (ii) the categories of sources from which your personal information was collected; (iii) the business or commercial purpose for which we collected your personal information; (iv) the categories of third parties with whom we shared your personal information; and (v) the categories of third parties to whom we sold your personal information. We are not permitted to provide access to specific pieces of Personal Information if the Personal Information is sensitive or creates a high risk of potential harm from disclosure to an unauthorized person such as financial information, social security numbers, and driver’s license numbers.

Right to Delete. You have the right to request that we delete the personal information we have collected from you.  There are a number of exceptions, however, that include, but are not limited to, when the information is necessary for us to do any of the following:

  • Complete your transaction;
  • Provide you a good or service;
  • Perform a contract between us and you;
  • Protect your security and prosecute those responsible for breaching it;
  • Fix our system in the case of a bug;
  • Protect the free speech rights of you or other users;
  • Comply with the California Electronic Communications Privacy Act (Cal Penal Code § 1546 et seq.);
  • Engage in public or peer-reviewed scientific, historical, or statistical research in the public interests that adheres to all other applicable ethics and privacy laws;
  • Comply with a legal obligation; or
  • Make other internal or lawful uses of the information that are compatible with the context in which you provide it.


Do Not Sell My Personal Information
. You have the right to request that we do not sell your personal information to any third party for their direct marketing purpose or for any other purpose. Please click here so that we can process your request. If you request that we do not sell your personal information and then submit a request to be contacted or have your information disclosed to a Provider, we will not be able to complete that requested interaction or we will seek your permission to waiver for do not sell request for purposes of that interaction. Please note that we do not knowingly sell the personal information of minors under 18 years of age without legally required affirmative authorization.

Exercising Your California Privacy Rights.  To request access to or deletion of your personal information, or to exercise any other data rights under California law, please contact us using the following method:

  • WebForm. You may select one of the California Consumer options provide at the following link. Please include your full name, residential address, email-address, and phone number, so that we can process your request.
  • Toll-Free Telephone number: You may call us at 1-800-482-4312 for instructions on how to exercise your California Privacy Rights


Response Timing and Process
. We aim to respond to a consumer request for access or deletion within 45 days of receiving the request.  If we require more time, up to an additional 45 days, we will inform you of the reason and extension period. We will process requests to do not sell personal information within 15 business days of receipt. After you submit your right to know or deletion request, we may contact you to obtain additional information necessary to verify your identity. For example, we may require you to verify certain information in our files or submit a signed declaration under penalty of perjury verifying your identity. We will not process your request without verifying your identity, so please respond promptly. If you do not timely respond to our requests for information, we may deny your request. We will retain certain information related to your request for at least two years as required by law.

Authorized Agents. If you are an authorized agent submitting a request for a California resident, you must provide a written authorization from the consumer (along with proof of your identity) or a copy of a lawful power of attorney. You may provide this documentation via email at customerservice@myguidetoinsurance.com after submitting the request. We may contact you or the consumer on whose behalf you claim to act to verify your authorization.

Non-Discrimination. We will not discriminate against any consumer for exercising their privacy rights under law or this Privacy Policy.

California “Do Not Track” Disclosure. Do Not Track is a web browser privacy preference that causes the web browser to broadcast a signal to websites requesting that a user’s activity not be tracked. At this time, our Website and services do not respond to Do Not Track signals.

California Site Ownership Disclosure. Under California Civil Code Section 1789.3, California residents are entitled to the following information: The provider of the Website is The Insurance Guide, LLC, 430 Bath Road, Suite 101, Brunswick, Maine 04011. To file a complaint regarding the Website or to receive further information about the Website, please contact us. You may also contact the Complaint Assistance Unit of the Division of Consumer Services of the Department of Consumer Affairs in writing at 1625 North Market Blvd., Suite N 112, Sacramento, California 95834 or by telephone at (800) 952-5210.

Nevada Resident Consumer Rights

If you are a resident of Nevada, you may have the right to direct us not to sell your Personal Information to third parties subject to legal exemptions. You may exercise this right by sending an email to customerservice@myguidetoinsurance.com with the subject line “Nevada Opt Out.” Please include your name, address, phone number, and email address in the email. Although Nevada law gives us 60 days to respond to your request, plus an additional 30 days in certain instances, we will strive to respond to your request as soon as reasonably possible. We may request additional information in order to verify your identity or locate your Personal Information prior to acting on your request.

Contact us

If you have any questions, comments, or concerns about us or this Privacy Policy, please contact us at:

Phone: 1-800-482-4312

Email: customerservice@myguidetoinsurance.com